A focused, time-bounded research engagement designed to surface real user needs before costly decisions are locked in. Most sprints run ~3 weeks.
You’re moving fast. But is your team making product decisions based on real user insight? Or gut feel? Whether you’re launching a new product, iterating on a feature, or pivoting your roadmap, assumptions can cost you time, money, and credibility.
A focused research sprint designed to inform high-impact product and roadmap decisions — not just generate data.
What This Sprint Enables
..and includes
Choose an Insight Sprint when:
If your product includes AI-driven features where trust, user control, or ethical risk are central, start with the AI Trust & Adoption Diagnostic instead.
Past Insight Sprints have:
I’m Allexe Law, a UX research and strategy leader with 20+ years in high-impact roles across government, healthcare, and innovation-driven organizations. My work has improved access to benefits for millions of veterans, optimized clinical workflows, and helped product teams make smarter, faster decisions.
Let’s talk. I’ll send you a simple, fixed-scope proposal. No bloated timelines. Just rapid clarity.
or email Allexe.Law@ArtScienceGroup.com
Many UX research activities (user interviews, usability testing, journey mapping, survey design) can qualify as part of R&D expenses for tax purposes—if they directly relate to product innovation or development for a new or improved function, performance, reliability, or quality.